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Fraî, the Tarn-made white wine on tap that’s breaking all the rules
Temps de lecture : 3 minutesVincent Gayrel has launched a new concept: a lightly sparkling white wine on tap, made in Tarn, at just 9% ABV. New wine consumers dreamed it and Vincent Gayrel made it happen At a time when beer and wine compete fiercely to remain France’s favorite alcoholic beverages and consumers seek lighter options, standing out was essential. Fraî is a bold project responding to these evolving tastes, while staying true to the winemaker’s DNA of combining quality and innovation for nearly
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Fraî, the Tarn-made white wine on tap that’s breaking all the rules
Fraî, the Tarn-made white wine on tap that’s breaking all the rules
Temps de lecture : 3 minutesVincent Gayrel has launched a new concept: a lightly sparkling white wine on tap, made in Tarn, at just 9% ABV. New wine consumers dreamed
Info fraiche
